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“How often should I blog” is a question that rings loudly among content marketing newbies, throughout cyberspace. The answer is: it depends!
There are several factors in determining the right blogging frequency for your audience and business:
* as much as you can do consistently
* as often as you can market your content
* as much as your audience expects/ likes (metrics)
* as often as you can maintain quality
* some blog 3 times per day, some twice per month
* general rule..at least twice per week!
* engagement is what counts