26 Things That Effect Your eBay Sales and Cassini Search Results Optimization

26 Things That Effect Your eBay Sales and Cassini Search Results Optimization

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In this video, I share 26 Factors that I know efecct your eBay sales.

First, it is important to understand the difference between direct and indirect factors. Direct factors are things that eBay calculated into its Cassini search engine algorithm. Indirecct factors are factors that effecct buyer behavior but are not part of cassini itself.

1) Titles – The Keywords used in your titles should be keywords that people are searching for related to your item
2) Titles – Your title should be unique as well and stand out from your competition
3) The Main photo of the eBay listing (First thing buyer sees)
4) The quantity of photos in the listing
5) The price of your item VS your competition
6) The price of your item in general. If it is low, ($20) it is easier to produce sales. If it is high ($200) it is harder to produce sales.
7) Fast N Free Logo from a handling time + shipping time = to 4 day delivery
8) Feedback % on your account (minor effect)
9) Feedback QTY on your account (minor effect)
10) Top Rated Seller Status
11) QTY available
12) QTY sold
13) Urgency (when buyer thinks the item will sell out)
14) Opted into Guarenteed Delivery
15) Free Returns Logo
16) Presencec of Competition or Lack of competition
17) Subtitles (minor)
18) Bold Titles (minor)
19) Large Photo (minor)
20) Shipping Speed
21) Item Location
22) Item Description (minor)
23) Item Specifics
24) eBay Category
25) Promotions and Sales
26) eBay Store Browsing

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Drop Shipping Tools:

Facebook Group:

Pricematik is my favorite lister / repricer, even though I have done much more work with Hydra Lister. Hydra Lister is cheaper if you have a big store, Pricematik gets really expensive. But, if you have a couple thousand items, pricematik is a good bet. Its $100 a month for the lister and repricing on 1000 items. The lister includes super easy keyword addition which is the main reason it is my favorite.

Kabbage Business Loans:
You can sync your paypal account up with kabbage and get a business loan. I used Kabbage to get out of my eBay bill situation from bulk posting.

Hydra Lister
This tool allows you to quickly create eBay listings by pasting a source URL.

This tool pairs with Hydra Lister to monitor prices and OOS of your items

Here is my infinii affiliate link:
Infinii is a “Suite” that allows you to post items and track items as well. It has an extensive database of training videos and an MLM format affiliate program

Address Copier
This tool allows you to copy the buyer’s whole address at once for walmart items instead of copying each field one at a time.

Fees Delister
This tool allows you to delete items that have not produced a sale incredibly quickly. You can delete items that have not sold in 30 days, 60 days, 90 days, and more!


Other Drop Shipping YouTube Channels

No BS Drop Shipping
Marcus runs the “DSGenie” dropshipping software company. Marcus has a “Cut to the chase” “No bullshit” mentality and is very straight up. Marcus and I have done videos together in the past.

Jonathan Lien
Jonathan has some YouTube videos about his dropshipping business. Jonathan Lien is one of David Dang Vu’s more successful students. He is known for having a very high profit margin.

Broke To Boss Girl
Becky runs a YouTube channel about drop shipping from the UK. She is from England. If you are based in UK, then you can learn allot from her!

Dropshipping Amateur Guru
Carlos runs a YouTube channel about drop shipping in Spanish. Most drop shipping videos are in English, so if Spanish is your first language you should check out his channel!